campaign calendars
Integrated Launch War Room Simulation
Run a tabletop launch with channel owners, creatives, and risk in one Pulsewave sprint.
Informational pricing — no checkout on this marketing site. Enrollment happens through the Mokpo desk contract process.
What the lab covers
Capstone cohort simulating beverage launch stresses: blackout windows, meme risk, influencer contract gaps, offline sampling tie-ins. Facilitators inject realistic curveballs anchored in KR retail law references without providing legal counsel.
Inclusions wired into the sprint
- Scenario inject deck
- Crisis stand-up choreography
- Creative rollback paths
- Localization swap tables
- Documentation for regulators
- Postmortem template
- Mentor hotline for two weeks afterward
Signals you should leave with
- Reveal broken handoffs before media spend activates
- Assign owners for every escalation branch
- Walk away with facilitator-approved playbook PDF
Mentor stationed on this track
Yena Frost
Program director orchestrating Blink Pulsewave war games since 2021.
Straight answers (with one limitation each)
Legal sign-off?
Simulated memos exclude enforceable wording—counsel remains external.
Hybrid attendance?
Up to four remote observers; operators must attend on-site.
Meals?
Local catering quoted separately after dietary survey.
Recent desk notes
Experience-centric copyCurveball on influencer contract gaps mirrored our last real launch—spooky accurate and finally got legal to sit through creative stand-up.
Postmortem template is now required reading before any cross-channel budget release.